Responsible Investing 101

The smart investor guide to RI

Make Money While Making a Difference

We've all heard about these key issues in the news

Factory Collapses

Oil Spills

Community Protests

Worker Exploitation

9 out of 10 investors say

That when making investment decisions it's important to choose products and services that are consistent with their overall values.

What is Responsible Investing (RI)?

It's more than you think

SRI invests in mainstream, multinational companies based on their financial performance and ESG factors. It's more than screening for "good and bad" companies. It's actively working with them to improve their standing.

It's right for you

  • It's among the world's fastest growing investment categories

  • It's a forward-focused way to invest

  • It's an extra layer of risk protection

  • It makes change in the world, and financial sense

It's an approach

To mainstream investing that works to reduce ESG risks.




RI Helps Protect Wealth

by addressing ESG risks before they become costly catastrophies

Why Responsible Investing Funds?

We focus on the long term

We work with all sectors and prioritize ESG risks to ensure that companies respect human rights, safety, and fair compensation. This produces a stronger and more meaningful investment for YOU over the long term.



Oil & Gas


We make change happen

We are one of the only fund companies who engage in in-depth dialogue to influence and affect change on ESG issues.

We Do More For Your Portfolio

Traditional Financial Analysis
Assess All Possible ESG Risks
Engage on Your Behalf
Financial Analysis
+ ESG Analysis
= Less Potential Risk

Canada's RI Leader for over 30 years

We have the largest team of ESG analysts in Canada.

We Perform

Leading RI funds in Canada can, and do, outperform conventional funds and their benchmarks over the long term.

Ask your advisor how you can start making a difference with your investments.